Executive Creative Director who thrives on intensity, volume and pace with over 30 years of experience and outstanding success in the entertainment industry. Currently the head of WWE’s internal creative agency, providing the creative vision for all global marketing initiatives supporting television properties, streaming service, sales, consumer products, live events, and design branding assets. Possessing the ability to translate strategic objectives into breakthrough brand experiences across all media. Exceptional team player with dynamic leadership, management, team building and communication skills.
Lead and inspire a multi-disciplinary creative team, fostering a quality-oriented fun culture that places an emphasis on teamwork, design excellence and encourages risk taking. Built and developed the internal agency that develops and maintains the brand identity, provides creative vision to create integrated campaigns for all WWE brands and marketing initiatives worldwide, with an emphasis on elevating the brand perception and awareness. Responsible for defining and managing the overall visual identity of WWE across multi-media platforms and customer touchpoints.